Pointing to your own failings

Innovation is probably the biggest buzz word out there in the hi-tech space, and telcos/cablecos are definitely not the guys to turn to when you want innovation. Witness this Comcast advert for their NGA service Xfinity. The essence of the message is: pausing live TV shows is innovative. The worse is they even acknowledge how 'old' it is in the ad and yet make it the key argument. Insane...