[OT] Fixed Mobile Convergence Ads

Last year, when I was still working part of my time on enterprise mobility and fixed-mobile convergence, I tracked down this series of TV ads for Bouygues Telecom’s FMC solution called Business Synchro. The ads do a great job, in my opinion, of highlighting the potential benefits of Fixed Mobile Convergence for businesses, and I have just uploaded these to youtube with subtitles. Even though it’s not the topic of this blog, I thought this might be of interest to some of you!

Each ad covers a benefit, there’s one on savings, one on unified messaging, one on dual ringing, on the single phone number, on PC voice messaging and one on customer self-care.

Here is the one on savings to give you a feel for them: